Here’s a look at how transcription plays a critical role in election years, and how it will be useful for the 2024 election.
Spanish is poised to become even more influential, especially in the business world, by the year 2050. So how can your business benefit?
By accurately transcribing audio and video content, Spanish transcription services offer invaluable support to market researchers aiming to tap into the Spanish-speaking consumer market.
In a world of AI-generated transcripts, transcription companies must prioritize confidentiality and take appropriate measures to protect their clients’ privacy.
It’s estimated that over 41 million people in the U.S. speak Spanish at home, which is more than twice as many that did so in 1990. And that number is only expected to grow in the coming decades.
Instead of your team focusing on tedious transcriptions, you can spend that time and energy on important market research tasks.
If you record your audio and video for transcription or captioning purposes, it’s important to make sure that your audio is as clear as possible.
The client was a respected market research company in the Atlanta, Georgia area who required transcripts for eight focus group audio recordings, with five to 10 speakers in each recording.
While we are extremely close to machines being able to understand monotonous, clear English spoken by a single speaker, problems arise when you have recordings with groups of people, difficult audio, and slang and broken English.
Transcription is an important way to reach more people. Using a transcription company will save you time and effort, and it’s a one-time payment for a growth tool that is yours forever with no secondary costs.
