If you record your audio and video for transcription or captioning purposes, it’s important to make sure that your audio is as clear as possible.
The client was a respected market research company in the Atlanta, Georgia area who required transcripts for eight focus group audio recordings, with five to 10 speakers in each recording.
While we are extremely close to machines being able to understand monotonous, clear English spoken by a single speaker, problems arise when you have recordings with groups of people, difficult audio, and slang and broken English.
Transcription is an important way to reach more people. Using a transcription company will save you time and effort, and it’s a one-time payment for a growth tool that is yours forever with no secondary costs.
A focus group moderator’s job is not easy, but neither is a transcriptionist’s. Working together, here are some tips for moderators on how to help make their focus group transcripts as high quality as they can be.
